For a long time, automotive industry have become more advance in term of its technology, functions, and design. The vehicles have become more and more extravagant. The result – an increase in complexity. Borgward has set out to redefine the term premium – for us, simplicity is all that matters. We focus on the simplicity of user accessibility alongside with an advance technology. The real world and the digital world harmoniously communicate with each other in Borgward technology. Our smart solutions enable a carefree driving experience – in an automotive with a fascinating design. With Borgward, a legend of the German automotive industry has returned.

Dynamic Exterior

BX5’s wide-body is endowed with sleek lines and furnished with chrome trims-creating a stricking visual impact that’s conspicuous from any distance and at any angle:

1. Eight-point grille
2. Fender flares
3. Sculptured surfaces
4. Stepped rear design

Inherited DNA

A new legend is born-honoring tradition with the integration of the iconic lsabella wing line design, comes a progressive SUV with a distinctive eight-point grille, integrated heaslights and iconic Borgward brand marque. Borgward brand origins:

1. Wing line design
2. Eight-point grille
3. Integrated headlight design
4. Distinctive badge


Dynamic elegance, sporty aesthetics and a strong character – these attributes characterize the BX5’s superior and confident appearance. The design originates from the Borgward Design Centre in Renningen near the corporate headquarter in Stuttgart. A committed team of designers works on consistently ensuring the high design quality and uniqueness of the young as well as traditional Borgward brand when developing new models. Typical brand design elements are the OCTAGON grille with the brand diamond and the side wing lines.

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